If you’re looking to hone your content writing skills, consistent practice is undoubtedly the best way to do that. Coming in at a close second, however, is reading.
To get you started, let’s take a look at some of the most helpful content writing books on the market.
1. Everybody Writes
Whether you know it or not, every email you send and Facebook status you post counts as a form of content writing. In “Everybody Writes,” Ann Handley builds a how-to guide around the idea that most business people, regardless of their profession or industry, will need to create content at some point in their career. Web pages, blog posts and social media updates are all explored in-depth and accompanied by actionable advice.
2. The Story Engine
If you’re at all familiar with content writing, then you’ve probably heard the word “story” thrown around quite a bit, and for good reason–a memorable story is what sets one brand apart from the rest. What isn’t clear, however, is how you can go about crafting such a story for your brand. Luckily, “The Story Engine” explains exactly how you can use content strategy to develop a truly unique story.
3. How to Write Seductive Web Copy
Writing web copy is a lot like speed dating: You want to create something concise, but not shallow. You want to attract attention, but not for the wrong reasons. You want to be memorable, but not obnoxious. In “How to Write Seductive Web Copy,” you’ll learn how to attract both visitors and search engine crawlers, no cheesy pick-up lines required.
4. So You Think You Can Write?
If you’re on the hunt for a comprehensive overview of all things related to online content writing, look no further than “So You Think You Can Write?” From search engine optimization and blogging to sales copy and journalism, author Julia McCoy covers all the bases in a fun, easy-to-understand way.
5. Grammar Girl’s Quick and Dirty Tips for Better Writing
Clever metaphors and catchy headlines aren’t worth much if they’re not built on a solid foundation of good grammar. No matter what kind of content you’re writing, you can use “Grammar Girl’s Quick and Dirty Tips for Better Writing” to quickly clear up confusion. We know, you’d prefer not to think about comma splices, split infinitives or misplaced modifiers ever again–with this book in your arsenal, you won’t have to.
Which of these books are you most eager to read? Do you have any recommendations that weren’t mentioned here? Head to the comments section and let’s chat!