Nothing is more exciting to a child full of curiosity than to be “trail blazing” in the outdoors. That’s how I spent a lot of my free time as a girl, with my dad leading the way. Since then, I’ve always felt a special connection with my natural surroundings. Over the years, I have donated…
Continue reading...Mobile Content Will Be More Important in April. Here’s What You Need to Know.
You’ve probably heard the news by now that Google is expanding its use of “mobile-friendliness” as a ranking signal, starting April 21? This comes after small steps it has been taking to improve the search results for mobile users, including its mobile-friendly labeling system. Now, going mobile is no longer a suggestion. It’s crucial. All…
Continue reading...How Retail Brands Can Use Content to Create a Great Shopping Experience
I was recently invited to David Szetela’s show on Webmaster Radio: “PPC Rockstars.” His show is focused on paid media, while my specialization is on the organic side. That set us up for a nice talk about the intersection of PPC, search engine optimization and content – and how retail brands can embrace content to…
Continue reading...7 Proven Reasons to Blog
Originally published in “The Buzz” — bizbuzzcontent’s newsletter. To get this content delivered to your inbox a month early, sign up here. “We have to blog!” says every business whose heard of content marketing, ever. But do you know just how it benefits your brand, and how to get the most from it? When you know…
Continue reading...Is Your Content Keeping Pace with Google’s Quality Guidelines?
A newer version of Google’s internal documentation on search quality guidelines was recently “leaked,” giving us more clues into what Google deems quality in terms of websites and their content. I say “leaked” in quotation marks because it’s not the first — or even second — time this has happened with this confidential document from Google.…
Continue reading...- « Previous Page
- 1
- …
- 12
- 13
- 14
- 15
- 16
- 17
- Next Page »